How much does it cost to rent at Willoughby?

Rent at Willoughby in Brooklyn, NY ranges from $4,125 to $7,732 per month as of August 22, 2026.

What is the average studio rent at Willoughby?

The average studio apartment at Willoughby costs $4,248/month, starting from $4,125.

What is the average 1 bed rent at Willoughby?

The average 1 bed apartment at Willoughby costs $5,161/month, starting from $4,871.

What is the average 2 bed rent at Willoughby?

The average 2 bed apartment at Willoughby costs $7,625/month, starting from $7,517.

Is Willoughby a good apartment complex?

Willoughby has a 4.5-star rating on Google based on 163 reviews.

Updated August 22, 2026 at 7:34 a.m. ET

Willoughby

Name: Willoughby
Address: 196 Willoughby St, Brooklyn, NY, 11201, US
Telephone: (888) 629-8625
Rating: 4.5

196 Willoughby St, Brooklyn, NY 11201, USA

4.5 (163 reviews) Official Website (888) 629-8625

Live pricing, refreshed August 22, 2026 at 7:34 a.m. ET

Units Listed

$4,125

Starting at

$5,443

Average

$7,732

Highest

$8.45

Per Sq Ft

PRO

Avg Days Listed

How does this compare? View Downtown Brooklyn rent trends

Beds

Pricing by Bedroom

Studio

$4,248

from $4,125 · 2 units

~404 sqft avg

1 Bed

$5,161

from $4,871 · 7 units

~604 sqft avg

2 Bed

$7,625

from $7,517 · 2 units

~1,023 sqft avg

Rent Distribution

Price by Bedroom

Price Breakdown

Rent by Unit

Price vs. Square Footage

Price History

Timeframe

Property Price Trend

Units with Price Changes (11)

Largest 8 movers of 11

Last 15 days

Estimated Building Revenue

How is this calculated?

Rental revenue model

We follow each unit's listing activity at this building every day. When a unit stops being listed, we assume it leased at its last listed rent, adjusted for any advertised move-in special. Revenue is the sum of those assumed lease rents across the building's occupied units.

Building size: stated by the property itself
Occupancy: building size minus currently listed units
Rents: observed lease-offs first, current asking rents as fallback

These are research estimates, not financial statements from the operator. Confidence: high (building size is reported).

Est. Monthly Revenue

$2.5M

$29M annual run rate

Est. Occupancy

98%

of about 476 units (reported building size)

Effective Rent on New Leases

$5,274

vs $5,443 current asking ($169 negotiation gap)

Recent Lease Activity

94 units tracked; 83 assumed leased, 11 listed now

See which units leased, when they left the market, and the rent they leased at.

Unlock with Pro

Property Intelligence

How is this calculated?

Negotiation Leverage Score (0-100)

Based on 5 observable signals from the property's listing data:

+30 pts: 15+ units currently listed
+25 pts: Active move-in specials
+20 pts: Deep discounts (>$150/mo off)
+15 pts: 5+ distinct floor plans
+10 pts: 25+ units listed

All signals come directly from the property's own listings. Occupancy and building size appear only in the Estimated Building Revenue section, and only when the building size is stated by the property or our unit-level observation history is deep enough to model it.

Listed Units

Moderate availability

6 floor plans

Move-in Specials

No active promotions

Negotiation Leverage

Limited leverage

High demand property with less room to negotiate on price.

Price vs. Downtown Brooklyn

Neighborhood

The Webster Apartments

$2,000 Court House (125 Court Street) Apartments

$3,096 The Brooklyner Apartments

$3,417 AVA Fort Greene

$3,445 AVA DoBro

$3,619 Avalon Willoughby Square

$3,754

Willoughby

$4,125

200 Montague Brooklyn Heights

$4,265 Hoyt & Horn

$4,512 Magnolia Dumbo

$4,598 The Offerman House

$4,600

Comparing 11 apartments in Downtown Brooklyn. Click any bar to view that building.

See Downtown Brooklyn rent trends on the Brooklyn, NY map Explore Brooklyn, NY on the interactive map

Available Units

Sort

11 units

Studio / 1 Bath S1

$4,125/mo

404 ft² · $10.21/ft² · #32B

Up $12 since Aug 22 (was $4,113)

Studio / 1 Bath S1

$4,370/mo

404 ft² · $10.82/ft² · #33B

Up $12 since Aug 22 (was $4,358)

1 Bed / 1 Bath A1

$4,871/mo

572 ft² · $8.52/ft² · #27D

Down $96 since Aug 19 (was $4,967)

1 Bed / 1 Bath A1

$4,971/mo

572 ft² · $8.69/ft² · #21D

Down $97 since Aug 19 (was $5,068)

1 Bed / 1 Bath A1

$5,051/mo

572 ft² · $8.83/ft² · #31D

Down $98 since Aug 19 (was $5,149)

1 Bed / 1 Bath A4

$5,213/mo

617 ft² · $8.45/ft² · #23C

Down $99 since Aug 19 (was $5,312)

1 Bed / 1 Bath A4

$5,303/mo

617 ft² · $8.59/ft² · #29C

1 Bed / 1 Bath A7

$5,354/mo

663 ft² · $8.08/ft² · #21T

1 Bed / 1 Bath A4

$5,363/mo

617 ft² · $8.69/ft² · #32C

Down $58 since Aug 19 (was $5,421)

2 Bed / 2 Bath B3

$7,517/mo

1,016 ft² · $7.40/ft² · #19R

Up $57 since Aug 22 (was $7,460)

Unit	Floor Plan	Bed/Bath	Sqft	↑ Price	$/Sqft	Available	Listed	Details
32B	S1	Studio / 1ba	404	$4,125	$10.21	2026-09-01	Pro	Up $12 since Aug 22
33B	S1	Studio / 1ba	404	$4,370	$10.82	2026-08-22	Pro	Up $12 since Aug 22
27D	A1	1bd / 1ba	572	$4,871	$8.52	2026-08-22	Pro	Down $96 since Aug 19
21D	A1	1bd / 1ba	572	$4,971	$8.69	2026-08-26	Pro	Down $97 since Aug 19
31D	A1	1bd / 1ba	572	$5,051	$8.83	2026-08-24	Pro	Down $98 since Aug 19
23C	A4	1bd / 1ba	617	$5,213	$8.45	2026-08-23	Pro	Down $99 since Aug 19
29C	A4	1bd / 1ba	617	$5,303	$8.59	2026-09-28	Pro
21T	A7	1bd / 1ba	663	$5,354	$8.08	2026-10-31	Pro
32C	A4	1bd / 1ba	617	$5,363	$8.69	2026-09-03	Pro	Down $58 since Aug 19
19R	B3	2bd / 2ba	1,016	$7,517	$7.40	2026-09-01	Pro	Up $57 since Aug 22
14E	B5	2bd / 2ba	1,030	$7,732	$7.51	2026-08-22	Pro	Up $58 since Aug 22

Fees, Parking & True Monthly Cost

Monthly Fees

$95/mo

Added to base rent automatically

True Monthly Cost

$4,220

Starting price + fees

City Club

Resident Notes & Access Codes

Real tips from people who lived at this property: what leasing and daily living are actually like, plus the gate, parking, and entry codes you only learn once you move in. See all Brooklyn, NY notes

No resident notes for this property yet.