Updated
Willow Santa Monica
601 Wilshire Blvd, Santa Monica, CA 90401, USA
Live pricing, refreshed
How does this compare? View Downtown rent trends
Pricing by Bedroom
Up To 6 Weeks Free
Rent Distribution
Price by Bedroom
Price Breakdown
Rent by Unit
Price vs. Square Footage
Price History
Property Price Trend
Units with Price Changes (6)
Last 15 days
Estimated Building Revenue
How is this calculated?
Rental revenue model
We follow each unit's listing activity at this building every day. When a unit stops being listed, we assume it leased at its last listed rent, adjusted for any advertised move-in special. Revenue is the sum of those assumed lease rents across the building's occupied units.
- Building size: stated by the property itself
- Occupancy: building size minus currently listed units
- Rents: observed lease-offs first, current asking rents as fallback
These are research estimates, not financial statements from the operator. Confidence: high (building size is reported).
Est. Monthly Revenue
$142K
$1.7M annual run rate
Est. Occupancy
85%
of about 40 units (reported building size)
Effective Rent on New Leases
$4,191
vs $5,030 current asking ($839 negotiation gap)
Recent Lease Activity
32 units tracked; 26 assumed leased, 6 listed nowSee which units leased, when they left the market, and the rent they leased at.
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How is this calculated?
Negotiation Leverage Score (0-100)
Based on 5 observable signals from the property's listing data:
- +30 pts: 15+ units currently listed
- +25 pts: Active move-in specials
- +20 pts: Deep discounts (>$150/mo off)
- +15 pts: 5+ distinct floor plans
- +10 pts: 25+ units listed
All signals come directly from the property's own listings. Occupancy and building size appear only in the Estimated Building Revenue section, and only when the building size is stated by the property or our unit-level observation history is deep enough to model it.
Listed Units
6
Moderate availability
6 floor plans
Move-in Specials
6
6 units with active promos
Use competing promos as leverage
Negotiation Leverage
Some signals suggest room to negotiate, especially if you can be flexible on move-in date.
Price vs. Santa Monica, CA
SimilarComparing this building against 6 similar Santa Monica, CA apartments by price. Click any bar to view that building.
See rent trends on the Santa Monica, CA map Explore Santa Monica, CA on the interactive map
Available Units
| Unit | Floor Plan | Bed/Bath | Sqft | ↑ Price | $/Sqft | Available | Listed | Details |
|---|---|---|---|---|---|---|---|---|
| 214 | 1 Bed/1 Bath-A3 | 1bd / 1ba | 442 | $3,455 | $7.82 | 2026-09-19 | Pro | Up To 6 Weeks Free Down $150 since Aug 22 |
| 405 | 1 Bed/1 Bath-A9 | 1bd / 1ba | 480 | $4,105 | $8.55 | 2026-10-06 | Pro | Up To 6 Weeks Free Down $400 since Aug 22 |
| 406 | 1 Bed/1 Bath-A8 | 1bd / 1ba | 504 | $4,155 | $8.24 | 2026-08-22 | Pro | Up To 6 Weeks Free Down $250 since Aug 22 |
| 102 | 2 Bed/2 Bath-B1 | 2bd / 2ba | 973 | $5,405 | $5.56 | 2026-08-22 | Pro | Up To 6 Weeks Free Down $300 since Aug 22 |
| 210 | 2 Bed/2 Bath-B3 | 2bd / 2ba | 866 | $6,055 | $6.99 | 2026-09-25 | Pro | Up To 6 Weeks Free Down $850 since Aug 22 |
| 411 | 2 Bed/2 Bath Den | 2bd / 2ba | 994 | $7,005 | $7.05 | 2026-08-22 | Pro | Up To 6 Weeks Free Down $150 since Aug 22 |
Unit Details
Chart
Fees, Parking & True Monthly Cost
Monthly Fees
Added to base rent automatically
True Monthly Cost
Starting price + fees
City Club
Resident Notes & Access Codes
Real tips from people who lived at this property: what leasing and daily living are actually like, plus the gate, parking, and entry codes you only learn once you move in. See all Santa Monica, CA notes
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Downtown Rent Trends
See how rent prices are changing in Downtown and across Santa Monica, CA.